Simply put, we don't cut them.
We don't pasteurize our beer.
We don't filter our beer.
We don't shave time off the lagering process.
We don't add corn or rice to our mix like most all other light beers.
And we don't look for some special flavor ingredient to add.
We DO make the best crushable craft
and we're doing it better than the big guys.
The quality of our beer isn't about what we added.
It's about what we haven't added.
And we are beyond confident that once you try it, you'll have discovered your new, favorite beer!
the Billy Beer story
Named for one of our founders, Billy Dunn, BILLY BEER has been a crowd favorite since Uptown Brewing Company opened its doors. Some people think we are crazy for brewing a light beer and calling it exactly that. Fair enough. We were well aware going in that this style is maligned by the craft community. But it's our belief that craft isn't exclusive to experimental recipes or adding basil and bacon to beers. Craft should include brewing the most crushable styles and doing it better than the big guys. Of course we love double IPAs, stouts, and sours, but we also love beers we can throw back on gameday or while we're out fishing. There will always be a place for un-fussy, approachable styles, and craft is the way to brew them right.
So how did it begin? From the very start when Billy and his partners were planning the brewery, Billy had one condition: he wanted a beer that he and his friends could crush at football tailgates and on the golf course. He wanted a light beer that didn't taste bad. The brewmaster obliged and brewed a delicious craft light lager. At first, we debated listing it on our menu due to the stigma surrounding light beers. We considered making BILLY BEER an off-menu selection for those "in the know." But immediately, people took to it and told us it was the best light beer they'd ever had. We embraced the concept of our very own everyman's beer and were proud to be doing it right. Now, we're on a mission to bring the ultimate drinkable beer to North Carolina.
This is America's Light Craft Beer™.